Most brokers are sitting on thousands of cold leads they’ve already paid for. Handled contacts each one with a personalised message, holds the conversation, and books the appointment — while you’re with other clients.
Most brokers follow up once, maybe twice — then move on. The leads don’t disappear. They just wait for someone to reach out.
of mortgage leads never receive a second follow-up contact. They’re not lost — they’re just waiting.
The average dormant lead went quiet 6 to 18 months ago. Their circumstances may have changed. The timing might be right now.
Potential revenue sitting in a database of just 500 contacts. Most established brokers have far more — and a proportionally larger number sitting idle.
Export from your CRM or spreadsheet as a CSV. Handled reads the loan type, enquiry date, and any notes. That’s the setup done.
Each lead gets a message that references their specific situation — not a template blast. A refinancer gets a different message than a first home buyer.
When a lead writes back, Handled replies. It answers questions, handles objections, and keeps the conversation going while you’re with clients or asleep.
When a lead is ready, Handled finds a free slot and locks in the booking. A calendar invite lands for both of you. You just show up.
Every message Handled sends references the lead’s loan type, when they enquired, and their history with you. When they reply, Handled replies back — handling questions, objections, and scheduling — until the appointment is booked.
You’re not copied in until they’re ready.
Based on industry averages: 12% re-engagement rate, 33% qualification, 40% conversion rate. Revenue estimated at $5,000 per settled loan — the average upfront commission for Australian mortgage brokers (0.65% of the $736,000 average loan size).
Commission rate: MFAA Broker Remuneration Factsheet (2025) · Average loan size: Money.com.au Home Loan Statistics (2025). Estimated figures only — actual results vary.
Every message is written for the individual lead — their loan type, timeline, and history. It reads like you wrote it yourself.
Conversations continue at any hour. No more losing leads because they replied at 9pm on a Sunday.
Handled identifies intent and filters noise before anything reaches your calendar. You only deal with leads who are ready.
Ready leads get booked directly into Google Calendar. Both you and the lead receive a confirmation. You just show up.
Opt-outs handled immediately and permanently. ASIC-aware. Built for the Australian Spam Act 2003 and Privacy Act 1988.
Designed for the local market from day one — not a US product adapted for Australia. Understands FHB, REFI, INVESTOR, and more.
Handled is in private beta. Join the waitlist and be first in when spots open.
No spam. Just a heads-up when we’re ready for you.